Privacy Policy

PRIVACY POLICY


Last Updated: May 2025
This Privacy Policy describes how Peachyloops (“Peachyloops”, “we”, “us”, “our”) collects, uses, discloses and otherwise processes information about you. This Privacy Policy applies to information we collect when you access or use our Services and other online products and services that link to this Privacy Policy (collectively, the “Services”) or otherwise interact with us, such as through our customer support channels. We may provide different or additional notices of our privacy practices for certain products, services, or activities, in which case those notices will supplement or replace the disclosures in this Privacy Policy. 
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy. We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.
CONTENTS
1.    Collection of Information
2.    Use of Information
3.    Targeted Advertising and Analytics
4.    Disclosure of Information
5.    Data Retention
6.    Your Choices
7.    Contact Us

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1.    COLLECTION OF INFORMATION
The information we collect about you depends on your interactions with us. In this section, we describe the categories of information we collect and the sources of this information.
a.    INFORMATION YOU PROVIDE DIRECTLY TO US.  We collect information you provide directly to us. For example, we collect information directly from you when you make a purchase, communicate with us on social media, participate in our loyalty program, request customer support, create an account, provide a product review, or otherwise communicate with us. The types of information that we collect directly from you include your name, date of birth, shipping address, email address, phone number, and any other information you choose to provide. If you make a purchase from us, we work with third-party payment processors to collect and process your payment information.
b.    INFORMATION WE COLLECT AUTOMATICALLY. We automatically collect personal information when you access and use the Services, including:
i.    Transaction information: When you make a purchase or return, we collect information about your transaction, including products you purchased, returned, or are considering purchasing from us, the purchase price, and the date and location of the transaction.
ii.    Device, usage, and activity information: We collect information about how you access our Services, including data about the device and network you use (such as your web browser type, hardware model, and IP address). We also collect information about your activity on our Services, including the route by which you access our Services, access dates and times, browsing behavior (such as pages viewed and links clicked), and items placed in your shopping cart. 
iii.    Information collected via cookies, and other tracking technologies: We use tracking technologies, such as cookies, log files, web beacons, tags, pixels and other tracking technologies to collect information about your interactions with the Services and our marketing communications. Cookies are data files that are placed on your device or computer and often include a string of alphanumeric characters. Log files track actions occurring on the Services, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. Web beacons, tags, and pixels are electronic files used to record information about how you browse the Services. These technologies help us improve the Services, personalize your experience, and analyze use of our Services, including to see which areas and features of our Services are popular and count visits. We may also use these technologies to recognize and alert you, if you leave items in your shopping cart. For more information about the cookies and similar tracking technologies we use and the choices available to you, see the “Targeted Advertising and Analytics” section below.
c.    INFORMATION WE COLLECT FROM OTHER SOURCES. We obtain information about you from other sources. For example, we may collect information about you from our carriers to provide you with a more efficient service. We may also collect information about you from other users if they choose to disclose that information to us via the services, such as if they purchase gifts for you, and from identity verification services, advertising networks, and data analytics providers.
d.    INFORMATION WE DERIVE. We may derive information or draw inferences about you based on the information we collect. For example, we may infer your approximate location based on your IP address or that you are interested in purchasing certain products based on your browsing behavior and past purchases.
2.    USE OF INFORMATION
We use information that we collect to provide, maintain and improve our Services, such as fulfilling any orders placed through the Services (including arranging for shipping), providing customer service, and providing you with invoices and/or order confirmations.  
We also use this information to:
a.    Communicate with you: We use information about you to communicate with you in relation to our services via different channels (e.g., by email) and to respond to your requests;
b.    Provide recommendations and personalize the Services: We use information about you to recommend products that might be of interest to you, identify your preferences, and personalize your experience with our Services;
c.    Provide and administer our loyalty program: If you choose to participate in our loyalty program, we use information about you to administer our loyalty program;
d.    Analyze and improve your experience: We use information about you to analyze trends and statistics, learn more about your shopping preferences and your interaction with our Services, and improve your shopping experience;
e.    Communicate with you about products, the Services, and other information that we think will interest you: We use information about you to provide you with information or advertising relating to our Services;
f.    Target advertisements to you on third-party platforms and websites: We use information about you to show you advertisements on third-party platforms and websites; 
g.    Prevent malicious, deceptive, fraudulent or illegal activity: We use information about you to detect, investigate, and prevent security incidents and protect against malicious, deceptive, fraudulent, or illegal activity. For instance, we will screen orders we receive for potential risk and fraud; 
h.    Comply with legal and financial obligations: In certain cases, we have a legal obligation to collect, use, or retain information about you; and 
i.    Purposes for which we seek your consent: We may also ask for your consent to use information about you for a specific purpose that we communicate to you.
3.    TARGETED ADVERTISING AND ANALYTICS
We engage others to provide analytics services, serve advertisements, and perform related services across the web and in mobile apps. These entities may use cookies, web beacons, SDKs, device identifiers, and other technologies to collect information about your use of the Services and other websites and applications, including your IP address and other identifiers, web browser and mobile network information, pages viewed, time spent on pages or in apps, links clicked, and conversion information. This information is used to deliver advertising targeted to your interests on other companies’ websites or mobile apps and to analyze and track data including to understand how our ads perform and determine the popularity of certain content, and better understand your online activity. 
Additionally, you can learn more about interest-based ads and opt out of having your web browsing information used for behavioral advertising purposes by companies that participate in the Digital Advertising Alliance by visiting www.aboutads.info/choices.
4.    DISCLOSURE OF INFORMATION
We disclose information about you as described in the “Targeted Advertising and Analytics” section above and in the following scenarios:
•    Vendors and Service Providers. We make personal information available to our vendors, service providers, and contractors who perform services on our behalf, such as companies that assist us with web hosting, shipping and delivery, fraud prevention, customer service, surveys, payment processing, analytics, and marketing and advertising. 
•    Corporate Affiliates. We may disclose personal information among our holding company, subsidiaries, and corporate affiliates.
•    The Public. If you provide a product review or otherwise post content on our Services, the public will be able to see this information.
•    Corporate Transactions. Personal information may be disclosed or transferred as part of, or during negotiations of any purchase, sale, lease, merger, amalgamation or any other type of acquisition, disposal, securitization, or financing involving us.
•    Professional Advisors. We disclose personal information to our legal, financial, insurance, and other advisors where necessary to obtain advice or otherwise protect and manage our business interests.
•    Law Enforcement Authorities and Individuals Involved in Legal Proceedings. We may disclose personal information about you, if necessary, in our good faith judgment, to comply with laws or regulations or in response to a valid subpoena, order, or government request.
•    To Protect Our Rights and Rights of Others. We disclose personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of us, our users, the public, or others.
•    With Your Consent and At Your Direction. We make personal information available to third parties when we have your consent or you intentionally direct us to do so. For example, [Personalised Ads].
We also disclose aggregated or de-identified information that cannot reasonably be used to identify you. We process, maintain, and use this information only in a de-identified fashion and will not attempt to re-identify such information, except as permitted by law.
5.    DATA RETENTION
We store personal information associated with your account for as long as your account remains active. If you close your account, we will delete personal information related to your account within 30 days; otherwise, we will delete this information after two years of account inactivity. We store other personal information for as long as necessary to carry out the purposes for which we originally collected it and for other business purposes explained in this Privacy Policy. 
6.    YOUR CHOICES
a.    ACCOUNT INFORMATION. You can access, correct and delete certain information stored within your online account by contacting us at enquiry@peachyloops.com.
b.    COOKIES AND SIMILAR TRACKING TECHNOLOGIES. As described above, we use cookies and similar tracking technologies for various purposes, including to analyze visits to our Services and deliver targeted advertising on other companies’ websites or mobile apps. Most web browsers are set to accept cookies by default. If you prefer, you can usually adjust your browser settings to remove or reject browser cookies. Please note that removing or rejecting cookies could affect the availability and functionality of our Services, such as remembering certain account preferences.
c.    COMMUNICATION PREFERENCES.  You may opt out of receiving text messages or promotional emails from us by following the instructions in those communications or by managing your communications preferences in your account settings menu. If you opt out, we may still send you non-promotional emails, such as those about your account or orders.
7.    CONTACT US
If you have questions about this Privacy Policy, please contact us at enquiry@peachyloops.com Phone number : 9986617784